Case studies

Playable Works
People

2

billion

players reached

Devices

100

million

installs

Spent

$20

million

spent on installs

Bg hunt
Hunt royale b
Grow

85%

Hunt Royale

Our team achieved an 85% CTR uplift with the Playable.Works interactive end card vs a leading competitor.

Mine & Slash
People

90%

Mine & Slash

90% of all traffic to Mine & Slash is coming from playables after running successful tests.

Clouds
Crazy Plane Landing
Grow

140%

Crazy plane landing

IPM of standalone playable is 140% higher than non-playable creative, so we can achieve the same competitiveness with 28% lower CPI.

Bd falling art
People

165%

Falling Art Ragdoll Simulator

IPM of standalone playable is 165% higher than non-playable creative, so we were able to increase competitiveness with CPI at the same level, while increasing ARPU by 50%.

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